MUSTANG FACTORY TOURS CONTINUE

Written By

19 Jun

You Never Know What (Or Who) You Might See!

Tour3TV types and daredevils alike have toured Mustang’s historic Three Rivers factory this summer… and that is just the locals! Seriously: WGBY Channel 57 in Springfield re-aired the episode where “Connecting Point” host Tony Dunne took the Mustang factory tour last WP_20150429_11_16_57_Prosummer. Motorcycle jumper “Doug Danger” Senecal from the neighboring community of Wales, came by before his attempt to clear 22 cars on Evel Knievel’s old bike at Sturgis this summer. Industry icon and IronTrader News publisher Marilyn Stemp covered the factory as well… Pretty lofty company!

Tour5Just last week the American Motorcyclist Association sent a delegation to our little corner of New England. AMA Road Riding Coordinator Rob Baughman and Chris Harrison (AMA Recreation Riding Manager) stopped by to tour Mustang yesterday between working the AMA display at Americade and the Laconia Rally over in Weirs Beach. Since they were so close to the original home of Indian Motorcycles, sales manager Jesse Sargent took them on a tour of the Springfield “Indian” museum. Jesse says that Rob and Chris loved the museum. Guy McLain, director of the “Wood Museum of Springfield History” conducted the in-depth tour for them.

Tour1When we decided to change long-standing company policy and open our doors to a limited number of factory tours a couple summers ago, we never really anticipated doing more than one or two quick walk-throughs… this summer we have everyone from the AMA to our pal Dave Perewitz dropping in and wanting to see how things work! Three years of practice and we finally have the drill down.

MMP FactoryOverwhelmingly positive response from riders taking the tour has led us to keep the program going all summer long and into the fall. Located in Three Rivers, Massachusetts, the facility is only 75 miles west of Boston and 150 miles northeast of New York City. Our two hour tours are by reservation only and we can accommodate groups from 2 to 24. Speaking of fall, our friends from Backroads Motorcycle Touring Magazine are planning another fall colors ride through the New England countryside, highlighted by a tour of Mustang.

For those of you who can’t schedule a fall foliage run or take a personal tour this summer, take the virtual trip here:
https://www.youtube.com/watch?v=6qA1f9p-C-I

To see WGBY’s Connecting Point episode, click here: http://bit.ly/Sw9RxE

To schedule your own tour, click here for all the details:

http://www.mustangseats.com/mustang/factory-tour

BLAST FROM THE PAST

Written By

12 Jun

ThrowBack™ Looks Back To 1980 For 2004-Up Sportster Seats

MMP15_FB_Throwback-4We are celebrating our 35th anniversary of comfort and innovation by bringing back a look from yesteryear — or, at least, from 1980 when Mustang was founded. Our “new” ThrowBack™ style seat fits all 2004-up Sportsters. The Sportster line has been in continuous production in one form or another since 1957, which makes it the perfect platform to bring back the ThrowBack-style seat with its characteristic sissy bar and distinctive pillow top cover!

75126-smThis seat will make you nostalgic for 50-cent hamburger and dollar-a-gallon gasoline. While we can’t do anything about gas prices, we can bring back the classic styling of an earlier era. The ThrowBack is the perfect touch for people wanting to give their Sportster a period correct touch. Don’t let the look fool you, though. We utilized all of our 21st Century seat-building techniques to bring this old style forward into the present.

We utilized our 21st Century seat-building techniques to fast-forward this old style seat into the present. The steel-reinforced marine-grade fiberglass baseplate is going to last the lifetime of your bike, so durability is not an issue, either. However, it is still what is on the inside that counts in terms of comfort, and nothing beats Mustang’s world-famous proprietary polyurethane foam for long rides. Firm enough to offer full support, yet soft enough to make all day rides a reality.

75126_app-smAs good as it feels, the ThrowBack seat stands apart visually as well. The 10” wide driver area and 6.5” wide passenger seat feature the handcrafted look you’ve come to expect from Mustang, finished off with an intricate diamond-stitched pattern and covered buttons. Get into that 1970s-80s groove and check out the ThrowBack!

We even kept the price down, with retro MSRP of only $409.

LowDown Launches For High Flying 35th Anniversary!

Written By

22 Apr

_MG_0365-1What better way for Mustang to celebrate its high-flying 35th Anniversary than coming up with a low down seat? Actually our 35th birthday present to touring bike riders is the LowDown seat. Touring riders have been asking for it.. and we have been listening.

79912_AppMustang’s newest Solo seat for touring bikes. The LowDown™ Solo was specifically engineered for 2009-2015 Harley-Davidson® FL Touring models to give riders a lower seat height without compromising on comfort. The LowDown’s 13″ wide bucket is shaped and angled for optimal touring posture on the go, but the real benefit is when you come to a stop. The LowDown™ really does drop the rider down closer to the ground and it is also cut narrow at the front so you can plant your feet firmly on the ground at a stop.

76082_hdAvailable with or without studs, riders can opt for chrome studs… or really bring on the birthday bling with black pearl-centered chrome studs! The LowDown™ seats also come with slotted mounting nuts and Mustang’s mini bib for a complete custom look. Pair it with a Mustang passenger seat if you want company, or run it solo to go it alone.

79912_1_hdFor even more long-distance comfort, add Mustang’s fully adjustable, easily removable driver backrest. Bottom line for the LowDown: it puts your butt closer to the ground, without being a pain in the posterior… or your wallet! For more specifics, check out the website:

http://www.mustangseats.com/Categories.aspx?varSearch=LowDown

In addition to seats for FL series touring bikes, Mustang has replacement seats for virtually all late model Harley-Davidson® motorcycles. How would you like a free seat for your bike or trike? Mustang’s customer GIVEAWAYS program kicked-off during Bike Week in Daytona and the next winner will be announced at the Laughlin River Run. See the website for details on how to win the Mustang seat of your choice here: http://www.mustangseats.com/mustang/history-35thanniversary

BEHIND THE SCENES WITH MUSTANG’S 35th ANNIVERSARY PHOTO SHOOT

Written By

2 Apr

G0140559-1Have you seen any of our new ads or 35th Anniversary edition catalogs yet? Paying homage to our namesake, the P-51 “Mustang” aircraft, the iconic “Pegasus” winged horse continues to soar to new heights in 2015. Thanks to a little help from our friends at Progressive Suspension, Roland Sands Design and Vance & Hines, not to mention Hot Bike Baggers magazine, we were able to celebrate three and a half decades in high-flying style. A complete squadron of bikes and the V&H race semi converged on the Planes Of Fame Air Museum in Chino, California, for the photo shoot in mid-December.

IMG_0244In addition to being home to several P-51Ds, the only surviving flying P-51A Mustang in the world — Mrs. Virginia — is based at Planes Of Fame, which made it the perfect venue for the catalog photo shoot. They have one of the largest collections of flying warbirds in existence and are motorcycle riders themselves. Director Jerry Wilkins even does the annual Run For The Wall ride from Chino to the Vietnam Memorial in Washington DC on his Harley every year.

In addition to static shots of bikes in the hangars with the historic planes, we also arranged with Nik Wogen from Design By AHAVA to shoot action photography and video. This meant pressing the Burly Brand and Progressive Suspension types into doing some riding (like we had to twist their arms). We also hit up Joey Cisco, Mini Moto racer, former Miss Racer X Supercross and active member of the motorcycle community to be our stunt rider and Merissa Dale did double duty as a stylist and model.

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New products and a new look commemorating our milestone anniversary meant for a looong day of shooting, but the results were definitely worth it! Highlighting the merging of old-fashioned values with high-tech delivery, Mustang has made digital editions of both its Metric and American V-Twin catalogs available. “We have traditionally launched our catalogs in Daytona as part of the Bike Week festivities, but we realize not everyone can escape to Florida in the spring,” says Mustang’s Business Development Director Marilyn Simmons.

MMP15_Catalogs“This year we are making the catalogs available in their entirety online as well as the printed versions,” notes Marilyn. Old-fashioned paper copies are available at the Mustang big rig at most major rallies, or you can get a copy sent to you via snail mail from the website. For instant gratification, virtual viewing is available at http://www.mustangseats.com/Category/Seat-Catalogs

In addition to digital editions of the two new catalogs being launched, Mustang’s social media campaign has also taken off. Starting with the first of the “5-For-35″ seats awarded to the top vote getters on Mustang’s Facebook page was presented in conjunction with Daytona Bike Week. Four more free seat will land in lucky winners hands later this season (the Laughlin River Run is next up). More details can be found at:
https://www.facebook.com/events/335581126641080MMP15_FB-35th-GiveawayWinner1_v2

Mrs. Virginia, The Mother Of All Mustangs

IMG_0420Not nearly as widely known as the D-model variant, the first “Mustang” was the P-51A. According to the Planes of Fame records, the Royal Air Force approached North American Aviation to build P-40 Warhawks under license from Curtiss. North American believed they could build a better fighter for the British, and the first NA-73X prototype was flown on 26 October 1940, from Mines Field (now Los Angeles International Airport). The airframe had been completed in a remarkable 102 days!

The early machines were afflicted with aerodynamic problems that increased drag and led to fuel starvation. Later redesigns of the radiator and carburetor ram air scoops solved those problems, and the first production model was delivered to the RAF in October 1942. Meanwhile, the Army Air Corps received its first XP-51 on 24 August 1941. However, the Army Air Forces’ fighter budget outlook was grim, so North American Aviation executives and their Air Force counterparts conspired to fund the aircraft under the attack budget. Accordingly, bomb racks and dive brakes were added, and the Mustang became the A-36, thus keeping the production line open.

On 24 August 1942, 1,200 NA-99 versions were ordered by the AAF, and designated P-51As. The first P-51A flew on 3 February 1943, and the first deliveries began the following month. Mrs. Virginia was restored to flying condition by the Planes of Fame and first flew on 19 August 1981.

If you ever have a chance to ride around Southern California, do yourself a favor and drop in at the Planes Of Fame… there are even a couple of motorcycles stashed away in the hangars. You can see Mrs. Virginia, Spam Can and a couple other airworthy P-51 Mustangs in person or click here for a virtual tour: http://planesoffame.org

TRIFECTA!

Written By

6 Mar

Touring Trio Takes Flight During Daytona

MMP15_Blog_Trike2

SnowPlowFinally! It is time for Bike Week in Daytona and the official start of the 2015 riding season! In an effort to escape record snowfall in New England, Mustang is sending a full contingent to Florida! Actually we are sending the crew to Daytona to support the launch of our 35th Anniversary campaign, highlighted by a trio of touring seats. Amazing how many volunteers we had to “work” in Daytona, though.

Although we gave our dealers a sneak peek at the newest touring seats at the trade-only V-Twin Expo a couple of weeks ago, Daytona will be the first opportunity the general public will have to see Mustang’s Trike Seat. Actually, the new Deluxe Touring Seat fits FL Touring models from 2008-15 as well as the Tri Glide® Ultra Classic and Street Glide Trikes. Engineered specifically for all-day comfort, the 19” wide front seat sets the rider back 1.75” compared to the stock seat. It also angles the body positioning for improved long-distance comfort.

Of course long distance touring is more fun two-up, so R&D guys focused on the passenger seat to make sure it measures up to Mustang’s high-flying standards. The 14” wide rear seat provides support across its full width and keeps the passenger firmly in the comfort zone. In addition to feeling good, it looks good! We styled this seat along the lines of state-of-the-art automotive interior designs… think Jaguar or Bentley. These seats feature exquisite stitching detail like a luxury automobile, but unlike a car seat, our Deluxe Touring Seat includes front bucket drain for rainy days… not that it is going to rain on our parade in Daytona, knock on wood.

The receiver for the optional, removable driver backrest is built into the baseplate. Please note that this seat will not work with Mustang or Harley® frame-mounted backrest kits. In addition to the trikes and FLs, Mustang also offers replacement seats for virtually all late model Harley-Davidson motorcycles.

How would you like a free seat for a bike or trike? Be sure to check out the #5For35 campaign on Mustang’s Facebook page! Starting with Bike Week in Daytona, we will be awarding seats to contest winners at major Rallies throughout 2015… the only catch is you have to “Like” Mustang Seats!

Mustang Gets Some Love On Valentine’s Day

Written By

17 Feb

Trades Tab Two Top Trenders

MPNBestOfTheWebMustang gets some love: Cupid was doing double duty this year as a couple of the top trade publications recognized Mustang’s new product development efforts just in time for Valentine’s Day. A tip of the helmet visor to Dan Rice and the R&D team for both Harley-Davidson® Street 750/500 Fastback seat and the Tripper Fastback for the Yamaha Bolt as these two seats were picked to click by Motorcycle & Powersports News and PowerSports Business, respectively.

MPN-2015MMPawardFirst Motorcycie & Powersports News announced the Tripper Fastback was a “Best Of The Web” award winner in its January issue. MPN editor Brendan Baker presented Mustang’s sales manager Jesse Sargent with the award in person at the V-Twin Expo, a trade-only event in Cincinnati back on February 7th. “These awards are determined by the dealers themselves,” Brendan explained during the presentation. “We tabulated the number of views each product received over the course of an entire year, and Mustang’s Tripper Seat for the Bolt was #4 overall.” That is pretty impressive and a true testament to the buzz that Yamaha created with the new Bolt.

PSBNifty50The following weekend, on Valentine’s Day no less, PSB announced their picks for the annual “Nifty 50″ awards. For the past 16 years, editors from PSB and its sister consumer publications (including Rider magazine) has elected 50 products and services they believe will help boost dealership profits. IMG_9017smTo be eligible, products must be new or substantially improved from previous years. These products must also be ready for delivery in calendar year 2015. As the first to market with a replacement seat for Harley’s new Street 750/500 motorcycles, Mustang is honored to have made the PSB pick.

Our venerable Fastback design literally had to be recreated from scratch to match the first new motorcycle platform The Motor Company has introduced in more than a decade. Talk about a match made in Harley heaven, this new seat offers our most popular style for an all-new bike. About the only thing we didn’t bring to the wedding party was something blue… At least not yet! There might be some options added to custom seat program later this year.

In the meantime, we are honored to feel the love from the dealers and industry insiders. But this is only the beginning of some big things Mustang has in mind to help celebrate our big 35th Anniversary this year. Stay tuned!

MUSTANG FALLS IN LOVE WITH ITALY!

Written By

13 Feb

2015 Motor Bike Expo In Verona

GirlVeronaVerona is one of the most beautiful cities in Italy… and in literary circles it is also the setting for the star-crossed lovers Romeo and Juliet. In the motorcycle world, Verona is better known for the passionate fans who flock to the Motor Bike Expo. After sitting out the big trade show in Milan in 2014, Mustang is back in the International show saddle in 2015, starting the new year off in Italy.

Mustang was on hand to support our European fans by booking booth space at the 2015 Motor Bike Expo at the Veronafiere complex January 23-25. The highlight of the show for us was the world MustangVeronalaunch of a line-up of seats for the new Harley-Davidson® Street 750 & 500 models, but we really appreciated the time spent with the people at the show. More than 160,000 rabid motorcyclists surrounded 560+ exhibitors and filled the 67,000 sq. meter indoor area. There was also another 20,000+ meters of outdoor entertainment areas, so it would be an understatement to say this show was rocking!

JodySkunkMustang was located directly adjacent to our New England neighbors from Perewitz (what are the odds of traveling 3,000 miles and ending up in adjoining booths?)… although Dave couldn’t make it, Jody seemed to be having a great time, but we were not sure what she was doing with a live skunk in the booth one day! We were also located between two of Mustang’s leading European distributors, Parts Europe and Motorcycle Storehouse. Indian and Victory motorcycles, as well as the gang from the Buffalo Chip in Sturgis were also at the Motor Bike Expo, so we were definitely in good company.

The food, the people and the passion for motorcycles… what’s not to like? We’re thinking that Montagues and the Capulets would have been better off with riding motorcycles and hanging out at the Motor Bike Expo than feuding over petty matters.

More Motor Bike Expo show details can be found at: http://www.motorbikeexpo.it/en/

Mustang Mayhem

Written By

22 Dec

Sons Of Anarchy Signs Off

 

SOA1

Marj from Mustang Seats road crew with Tommy Flanagan from Sons of Anarchy at the Las Vegas BikeFest.

Love it or hate it, there is no question Sons Of Anarchy influenced the American motorcycle market like nothing else since Orange County Chopper’s TV heyday. While Mustang never made a seat for the show, we have seen the influence of the anarchists… um, mythical SAMCRO bikers. Mustang’s road crew even hung out with some of the cast at the Las Vegas Bikefest this fall.

BurnoutAlthough some industry folks eventually “burned out” on the SOA phenomenon, the majority of fans watched all seven seasons. In fact, the last episode which recently aired received the greatest number of viewers in the show’s entire run. While we never adapted SOA-style uniform, we will admit one of our guilty pleasures was watching the show each week.

76869_app_hd-smThis bad boy mentality also resulted in Mustang introducing our leanest and meanest seat ever for Harley-Davidson® Dyna and FL models. For 35 years we have prided ourselves on offering seats that were based on our three pillars: clean. class. comfort. While the new RunAround™ is still proudly made in the USA, and doesn’t sacrifice Mustang’s legendary reputation for quality, it is definitely not a touring seat in terms of all-day comfort!

SOA2

Marj is ready to throw down with Mark Boone Junior from Sons of Anarchy at the Las Vegas BikeFest!

That didn’t seem to stop demand from Softail riders wanted this seat. After watching the last season of SOA, our R&D team went back to the drawing board and engineered the lowest solo seat possible for 2000-2015 Harley® standard rear tire Softails. (Actually fitments for FLSTS 2000-2003, FLSTN 2005-up, FLSTSC 2006-2007 and FLSTC 2007-up were plotted on the CAD-CAM machine,, not drawn on graph paper but you get the idea). For good measure, they added most of the other 2000-2006 Softails to the mix, including FLST 2006, FLSTC 2000-2006, FLSTF 2000-2006, FLSTSC 2005, FXST 2000-2005, FXSTB 2000-2005 and FXSTS 2000-2005.

Our combination of New England craftsmanship combined with 21st Century engineering means your RunAround™ seat gives your bike plenty of attitude without being too much of a pain in the ass. Our controlled density polyurethane foam can be poured a little thinner without compromising the comfort, but making for a much thinner seat pad in the process.

Made in-house at Mustang’s historic Three Rivers, MA facility, the exact angle and density of each seat foam panel is formulated and cast to be soft enough for comfort, but resilient enough to retain its shape and structural integrity for years. While Sons Of Anarchy has been relegated to the world of re-runs bikers looking for a bad ass seat need look no further than:

 http://www.mustangseats.com/Categories.aspx?varSearch=RunAround

HOT RODS TRANSLATE INTO THE QUEEN’S ENGLISH

Written By

5 Dec

hotrod_1The classic low-slung look of the hot rod may have started in America, but it has translated well into the Queen’s English as Triumph took the styling cues for the Speedmaster and the America straight from a 1950s jalopy. Since these motorcycles roots reside on this side of the pond, we decided it was high time for Mustang’s New England craftsmanship to merge with motorcycles from merry olde England. We now have a complete range of replacement seats and accessories for the Triumph America and Speedmaster.

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We wanted to improve the ergonomics for the quintessential British motorcycle, without disrupting the the aesthetics. Mustang’s seats flow with the long, low lines of this pair of Brit Bikes… but better yet, they bring Mustang’s legendary comfort into the equation. Now the best of both worlds is available to riders around the world.

The America is engineered around a unique engine, so you get a truly authentic ride… one that connects you to Triumph’s rich heritage. Since the soul of any motorcycle is its engine, the Speedmaster and the America’s upright twin configuration and unique 270-degree firing order really deliver on ride characteristics that are unique to Triumph. Mustang sought to accentuate this experience without dramatically changing the look or the feel of the motorcycle. The best way to achieve this goal was to add comfort to these classic cruisers with Mustang’s renowned design and quality.

Technically speaking, the 14.5″ wide seat sets the rider slightly back. The 11″ wide passenger seat is designed with the optimal seating angle for long-distance travel. There is also an extensive selection of options and accessories for the America and Speedmaster seats, including fender and tank bibs, backrests and sissy bar pads.

Bonneville-76828-Classic-left-appsmSpeaking of quintessential British bikes, don’t forget that Mustang also makes seats for the Bonneville, T100, Scrambler, Thruxton and Thunderbirds. Whether it is the Queen’s English or our own distinctive New England dialect, Mustang speaks your language when it comes to seats for Triumphs.

MMP14_LB_Speedmaster

What Happens In Vegas Doesn’t Always Stay In Vegas…

Written By

30 Oct

But Maybe It Should?

Mustang decided to switch things up a little this Rally season. Instead of ending our year at the Legendary Lone Star Rally deep in the heart of Texas (actually in Galveston November 6th-9th), we added stops out west in Reno for the Street Vibrations Fall Rally and Las Vegas for Bikefest and skipped Texas on the way back across the country to end the season at Biketoberfest in Daytona. In retrospect, maybe this wasn’t such a good idea…

BonanzaBut we digress. The return to Reno was well worth it. Although a downpour dampened the crowds in The Biggest Little City In The World, things worked out pretty well for Mustang at Street Vibrations, according to Rallymeister John Glynn. The giant awning on the big rig kept riders dry while their new Mustang seats were being installed free of charge. A steady stream of appreciative bikers gave a positive vibe to the Street Vibrations event. So far, so good on our westward swing.

BikefestOn to Sin City and everything was coming together without a hitch for Las Vegas BikeFest the following weekend. Unseasonably mild weather saw Mustang Seats set up with our friends from Biker’s Choice, Crusher Performance, J&P Cycles, Küryakyn, Vance & Hines, to name just a few of the exhibitors. Then the wheels came off… literally! Where there is smoke, there is fire as they say and although the details were somewhat hazy, it seems that one of the Mustang motorcycles was involved in a sordid incident that involved a questionable decision, a big crowd of people and a smoked tire.

BikesLinedUpExhibit A: John Glynn’s immaculate Dyna that is an integral part of the Mustang Seats’ traveling road show. This bike is kept on the big rig for “Display Purposes Only” and not meant to be ridden around. Exhibit B: one cooked carcass! According to eyewitnesses and some sketchy surveillance video footage, the metal flake red Dyna is alleged to have won second place in the Las Vegas BikeFest Burnout Contest.

Burnin RubberBurned tire  Despite his claims that he was “home in bed” at the time of the incident, Küryakyn brand rep Willie G. smelled suspiciously like burnt rubber and hydrocarbons the next day.

Burned Tire

 

 

 

Of course what happens in Vegas is supposed to stay in Vegas, so don’t tell anyone back at Mustang Seats HQ! Good thing the burnout was sponsored by Metzeler since the Dyna’s rear rubber was roached!  In hindsight, maybe next season Mustang should return to the Lone Star Rally and avoid the temptations of Las Vegas?

Check out the video footage on our Facebook page for more circumstantial evidence: https://www.facebook.com/video.php v=10152832897796995&set=vb.141120856994&type=2&theater