Archive | September, 2013

Mustang Survives The Move…

27 Sep

MMP-3rivers1As mentioned in an earlier blog post, Mustang has been expanding our operation and bringing some of the satellite offices under the same roof as our factory. As the German philosopher Nietsche noted, “That which does not kill us only serves to make us stronger.” Unfortunately AT&T’s inability to transfer our phone lines is putting us to the test!

It seems as if everything is happening at once… with the exception of our phone system. In addition to adding staff, expanding existing seat ranges for Gold Wings, doubling up on offerings for Victory and introducing an all-new line of replacement seats for Triumphs, Mustang moved our sales and marketing departments last weekend. Instead of Terryville, Connecticut, sales & marketing are now located in the original factory in Three Rivers, Massachusetts.

Our goal was to bring all of Mustang’s offices under one roof and we thought we would only need to unplug for a couple of days in order to bring our state-of-the-art call center on line. With the notable exception of John Glynn and our big rig crew out at the rallies, our entire team is now in the same New England town we have been in since the company was founded back in 1980.

A benefit of bringing sales, marketing, R&D and manufacturing together is that we can greatly accelerate the time it takes to bring a new seat to market. We have already added a custom seat program and also rolled out a range of seats for Triumph’s Bonneville and Thunderbird models… and that is just the tip of the iceberg.

The synergy of having all of us under one roof cannot be underestimated. What used to take weeks of back-and-forth e-mails can now be resolved face-to-face in a matter of minutes, which will really streamline the product development cycle.

Although we are expanding, we are not changing what brought us here. Look for the same unwavering focus on quality, comfort and total customer satisfaction, combined with our proud heritage of Yankee craftsmanship, to continue.

MUSTANG ON THE MOVE!

19 Sep

Web_Lb_13move680x248v1On Friday, September 20, Mustang Seats sales offices will be closed. We just need to “unplug” for one day as we launch our new state-of-the-art call center under the same roof, in the same small New England town, where our Mustang factory has been since 1980.

We apologize for any inconvenience you may experience on Friday but we promise that we will be at full speed on Monday morning to immediately reply to your emails and answer all calls!

Beginning Thursday, Mustang’s telephone and e-mail will be shut off until Monday.

All contact info remains the same, with the exception of the mailing and shipping addresses:

Tel: 800-243-1392 or 860-582-9633

Fax: 800-243-1399 or 860-585-0407

Web: www.MustangSeats.com

FB: www.Facebook.com/MustangSeats

 

Mailing Address: 

Mustang Motorcycle Products, LLC

PO Box 185

Three Rivers, MA 01080-0185

 

Shipping Address:

Mustang Motorcycle Products, LLC

4 Springfield Street, Suite 1

Three Rivers, MA 01080

Clean, Class, Comfort… And Now Custom!

12 Sep

AIMB adIn a radical departure from long-standing Mustang tradition, we are now offering custom seats with a selection of different stitch patterns, inlay panels and thread colors to choose from. This gives you the opportunity to make your seat as unique as your ride. For those of you saying “finally” just know that we would not release anything that did not meet our strict quality control standards.

The first step in the automated online seat design process is to pick a stitch pattern. Plain, Tuck And Roll and Diamond Stitch options are all available. Then comes time to pick a color… don’t worry, as you go through each step, you can see exactly how it will look. There is even a magnifying glass tool that enables you to take a close up look at the contrasting stitching colors.

Like Henry Ford with the Model A, you could have your Mustang seat in any color you like so long as it was black. We did add distressed brown to the mix last year, but now we have a full spectrum of colors to choose from, including everything from Sky Blue and Burgundy to Goldenrod and Gun Metal. For you traditionalists, don’t worry, we still offer basic black. However we know that not everyone’s computer monitor is properly color calibrated, so we will be happy to send you a color swatch to confirm it is exactly the shade you want before handcrafting your custom seat.

With all the endless permutations of stitching options, vinyl insert colors and 15 contrasting thread colors, we are introducing the custom seat option on three of our most popular models for starters. Tripper™ Solo, Tripper Fastback™ and DayTripper™ are the three seat styles currently available to design your own seat from.

As if the ability to custom tailor your Motorcycle Bagger Oct 2013very own Mustang seat wasn’t compelling enough, how about getting your bike featured in one of your favorite magazines?  That’s right, in order to kick off our brand new Custom Program, anyone ordering a seat from Mustang will get a 1 year subscription to their choice of American Iron, RoadBike or Motorcycle Bagger magazine… on us! That’s right, all custom seats come with a free sub, courtesy of our friends at TAM Communications Inc.

TAM Starburst Sub Promo Q4 2013Even better, one lucky winner will also have their bike (with its new Mustang seat, of course) featured in their favorite magazine. We will also be posting a custom seat gallery that can serve as inspiration for your own design ideas.

See it all at www.mustangseats.com/custom