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VIVA ITALIA!

22 Jan

Mustang Returns To Motor Bike Expo In Verona

Verona_PerewitzMustang Seats will be joining in the festivities as the custom motorcycle world congregates in Italy for the 2016 Verona Motor Bike Expo (MBE). Set for January 22-24 at the Veronafiere facility, this international trade fair encompasses 880,000 sq./ft. with more than 600 exhibitors. A strong American contingent, led by Mustang, Küryakyn, Crusher, Bahn, Performance Machine and Vance & Hines will be highlighting this year’s show.

“Verona is one of the must-attend European shows for Mustang,” says Director of Global Business Development Marilyn Simmons. “It gives us an opportunity to meet our riders as well as to personally educate, support and build even better relationships with Mustang’s dealers and international distributors.” Recognizing the importance of the Motor Bike Expo, Simmons is showing off several new seats for the European market, including a pair of Signature Series saddles from legendary builders Dave Perewitz and Fred Kodlin.

MMP16_kodlin-seatRenown European bike builder Fred Kodlin has been recognized as one of the Top 50 customizers in the world by S&S Cycles and was honored as the 2005 Bike Builder of the Year. “For 2016 we are launching the Kodlin Signature Series seats,” says Simmons. “We can’t wait to show off what we have partnered up with Fred and his son Len to create.”

PerewitzMustang’s New England neighbor and original Signature Series seat partner Dave Perewitz will be joined by his daughter Jody in Verona. In addition to a Perewitz-designed seat on display in the Mustang booth, Dave is presenting a custom paint show at the Motor Bike Expo, sponsored in part by Mustang and Küryakyn.

“Please come by the Mustang display for the finest seats in the house,” says Marilyn Simmons. Mustang will be located in Hall #1m, Booth 8D at the Motor Bike Expo in Verona. For more information on the MBE, visit www.motorbikeexpo.it

GLOBAL LAUNCH

16 Dec

Mustang’s Seats For Scramblers Debut

MMP15_FB_ScramblerDucati has struck a chord with their Scrambler, so we thought we should ‘chime’ in with a seat designed specifically for this popular bike. We wanted to keep the retro look, but advance to 21st century riding comfort. While Ducati was making big news by unveiling their new 400cc version of their wildly popular Scrambler at the EICMA show in Italy, Mustang was busy taking the wraps off our seat for the Scrambler a little closer to home.

MMP15_Srambler_Floater_TnR_smActually our American dealers and Mustang insiders got the scoop on the new Scrambler seats just before our own Global Business Manager Marilyn Simmons flew to Italy for the world’s largest motorcycle trade show. In fact, Marilyn was on the show floor in Milan showing off the new seat to select European dealers and distributors at the same time as the wraps were coming off the Ducati Sixty2.

Mustang’s seat for the various versions of the 2015 Ducati Scrambler positions your body for the best riding posture. By changing your posture, it keeps you back from the tank and seated firmly ‘into’ the motorcycle, rather than feeling like you are perched on top of it. While Mustang wanted to improve the level of comfort and ultimately enhance the riding experience, we did not want to mess with the groovy ’70s vibe that Ducati has established for the Scrambler.

MMP15_Scrambler_LS_FullMission accomplished! The classic tuck-and-roll stitching and detailed seam lines accentuate the classic 1970’s look while Mustang’s baseplate design and proprietary foam provide modern levels of comfort. With an MSRP well under $350, the price is right, too!

See your authorized Ducati dealer or visit Mustang online for more information:

http://www.mustangseats.com/Product/75027/One-piece-Seat-for-Ducati-Scrambler-2015

Who Knew?

30 Oct

Getting Caught In The Spyder’s Web

Screen Shot 2015-10-05 at 3.43.22 PMDid you know that more than 100,000 Can-Am Spyders have hit the highways and byways of North America in the past seven years? If you didn’t realize there were that many Spyders out there, you probably didn’t catch the fact that Mustang now has replacement seats for the interesting three-wheeled machines either. However if you are one of the growing legion of fans who have been caught in the Spyder’s web, we invite you to discover the Mustang difference!

Can-Am-Spyder-F3-S-Sturgis-Looking like a cross between a snow machine and a touring bike, the Spyder is creating a new niche for itself. According to our friends at BRP/Can-Am, the majority of the Spyders out there are being used for long-distance rides and touring. We saw plenty of them headed to Sturgis this year and Can-Am even had the “Spyder Experience” area downtown just off Lazelle Street so folks who were at the Black Hills classic could see what they have been missing.

Can-Am says that when you ride a Spyder “the destination becomes the ride itself; a one-of-kind experience in open-air riding.” We like the way they think! In fact, we would like to further enhance this unique riding experience with a new seat made specifically for the Spyder RT touring model.

MMP15_PR-Spyder-FloaterAdd to your Spyder’s comfort and character with Mustang’s touring seat designed specifically for the RT model. The new seat’s detailed gun metal stitching and carbon fiber vinyl accents enhance the Spyder’s striking design, while retaining all the positive features of the stock seat. Looking good is only part of the overall experience, though. Since form follows function, it is what is inside the striking seat cover that counts.

76196_72Mustang’s marine-grade baseplate and proprietary foam are carefully contoured to support both rider and passenger in the optimal cruising angle for all-day riding. The 16.5″ seat width (passenger width: 17.5″) is based on Mustang’s 35-years of expertise in designing touring saddles.

Spyder BackrestComplete the custom look and enhance comfort with matching backrests. The fully-adjustable driver backrest features an 11″ wide pad that tapers to 7″ at the base. This provides solid back support for the longest rides. Since touring is more fun two-up, make sure to get Mustang’s trunk-mounted passenger backrest for the Spyder RT.

The destination may be the ride, but the overall experience is even better when the pilot and the passenger are comfortable! Discover the Mustang difference and enhance your riding comfort! Get more details at the Mustang Seats website:

http://www.mustangseats.com/Categories.aspx?varSearch=Can-Am+Spyder

MUSTANG FACTORY TOURS CONTINUE

19 Jun

You Never Know What (Or Who) You Might See!

Tour3TV types and daredevils alike have toured Mustang’s historic Three Rivers factory this summer… and that is just the locals! Seriously: WGBY Channel 57 in Springfield re-aired the episode where “Connecting Point” host Tony Dunne took the Mustang factory tour last WP_20150429_11_16_57_Prosummer. Motorcycle jumper “Doug Danger” Senecal from the neighboring community of Wales, came by before his attempt to clear 22 cars on Evel Knievel’s old bike at Sturgis this summer. Industry icon and IronTrader News publisher Marilyn Stemp covered the factory as well… Pretty lofty company!

Tour5Just last week the American Motorcyclist Association sent a delegation to our little corner of New England. AMA Road Riding Coordinator Rob Baughman and Chris Harrison (AMA Recreation Riding Manager) stopped by to tour Mustang yesterday between working the AMA display at Americade and the Laconia Rally over in Weirs Beach. Since they were so close to the original home of Indian Motorcycles, sales manager Jesse Sargent took them on a tour of the Springfield “Indian” museum. Jesse says that Rob and Chris loved the museum. Guy McLain, director of the “Wood Museum of Springfield History” conducted the in-depth tour for them.

Tour1When we decided to change long-standing company policy and open our doors to a limited number of factory tours a couple summers ago, we never really anticipated doing more than one or two quick walk-throughs… this summer we have everyone from the AMA to our pal Dave Perewitz dropping in and wanting to see how things work! Three years of practice and we finally have the drill down.

MMP FactoryOverwhelmingly positive response from riders taking the tour has led us to keep the program going all summer long and into the fall. Located in Three Rivers, Massachusetts, the facility is only 75 miles west of Boston and 150 miles northeast of New York City. Our two hour tours are by reservation only and we can accommodate groups from 2 to 24. Speaking of fall, our friends from Backroads Motorcycle Touring Magazine are planning another fall colors ride through the New England countryside, highlighted by a tour of Mustang.

For those of you who can’t schedule a fall foliage run or take a personal tour this summer, take the virtual trip here:
https://www.youtube.com/watch?v=6qA1f9p-C-I

To see WGBY’s Connecting Point episode, click here: http://bit.ly/Sw9RxE

To schedule your own tour, click here for all the details:

http://www.mustangseats.com/mustang/factory-tour

BLAST FROM THE PAST

12 Jun

ThrowBack™ Looks Back To 1980 For 2004-Up Sportster Seats

MMP15_FB_Throwback-4We are celebrating our 35th anniversary of comfort and innovation by bringing back a look from yesteryear — or, at least, from 1980 when Mustang was founded. Our “new” ThrowBack™ style seat fits all 2004-up Sportsters. The Sportster line has been in continuous production in one form or another since 1957, which makes it the perfect platform to bring back the ThrowBack-style seat with its characteristic sissy bar and distinctive pillow top cover!

75126-smThis seat will make you nostalgic for 50-cent hamburger and dollar-a-gallon gasoline. While we can’t do anything about gas prices, we can bring back the classic styling of an earlier era. The ThrowBack is the perfect touch for people wanting to give their Sportster a period correct touch. Don’t let the look fool you, though. We utilized all of our 21st Century seat-building techniques to bring this old style forward into the present.

We utilized our 21st Century seat-building techniques to fast-forward this old style seat into the present. The steel-reinforced marine-grade fiberglass baseplate is going to last the lifetime of your bike, so durability is not an issue, either. However, it is still what is on the inside that counts in terms of comfort, and nothing beats Mustang’s world-famous proprietary polyurethane foam for long rides. Firm enough to offer full support, yet soft enough to make all day rides a reality.

75126_app-smAs good as it feels, the ThrowBack seat stands apart visually as well. The 10” wide driver area and 6.5” wide passenger seat feature the handcrafted look you’ve come to expect from Mustang, finished off with an intricate diamond-stitched pattern and covered buttons. Get into that 1970s-80s groove and check out the ThrowBack!

We even kept the price down, with retro MSRP of only $409.

BEHIND THE SCENES WITH MUSTANG’S 35th ANNIVERSARY PHOTO SHOOT

2 Apr

G0140559-1Have you seen any of our new ads or 35th Anniversary edition catalogs yet? Paying homage to our namesake, the P-51 “Mustang” aircraft, the iconic “Pegasus” winged horse continues to soar to new heights in 2015. Thanks to a little help from our friends at Progressive Suspension, Roland Sands Design and Vance & Hines, not to mention Hot Bike Baggers magazine, we were able to celebrate three and a half decades in high-flying style. A complete squadron of bikes and the V&H race semi converged on the Planes Of Fame Air Museum in Chino, California, for the photo shoot in mid-December.

IMG_0244In addition to being home to several P-51Ds, the only surviving flying P-51A Mustang in the world — Mrs. Virginia — is based at Planes Of Fame, which made it the perfect venue for the catalog photo shoot. They have one of the largest collections of flying warbirds in existence and are motorcycle riders themselves. Director Jerry Wilkins even does the annual Run For The Wall ride from Chino to the Vietnam Memorial in Washington DC on his Harley every year.

In addition to static shots of bikes in the hangars with the historic planes, we also arranged with Nik Wogen from Design By AHAVA to shoot action photography and video. This meant pressing the Burly Brand and Progressive Suspension types into doing some riding (like we had to twist their arms). We also hit up Joey Cisco, Mini Moto racer, former Miss Racer X Supercross and active member of the motorcycle community to be our stunt rider and Merissa Dale did double duty as a stylist and model.

IMG_0487

New products and a new look commemorating our milestone anniversary meant for a looong day of shooting, but the results were definitely worth it! Highlighting the merging of old-fashioned values with high-tech delivery, Mustang has made digital editions of both its Metric and American V-Twin catalogs available. “We have traditionally launched our catalogs in Daytona as part of the Bike Week festivities, but we realize not everyone can escape to Florida in the spring,” says Mustang’s Business Development Director Marilyn Simmons.

MMP15_Catalogs“This year we are making the catalogs available in their entirety online as well as the printed versions,” notes Marilyn. Old-fashioned paper copies are available at the Mustang big rig at most major rallies, or you can get a copy sent to you via snail mail from the website. For instant gratification, virtual viewing is available at http://www.mustangseats.com/Category/Seat-Catalogs

In addition to digital editions of the two new catalogs being launched, Mustang’s social media campaign has also taken off. Starting with the first of the “5-For-35” seats awarded to the top vote getters on Mustang’s Facebook page was presented in conjunction with Daytona Bike Week. Four more free seat will land in lucky winners hands later this season (the Laughlin River Run is next up). More details can be found at:
https://www.facebook.com/events/335581126641080MMP15_FB-35th-GiveawayWinner1_v2

Mrs. Virginia, The Mother Of All Mustangs

IMG_0420Not nearly as widely known as the D-model variant, the first “Mustang” was the P-51A. According to the Planes of Fame records, the Royal Air Force approached North American Aviation to build P-40 Warhawks under license from Curtiss. North American believed they could build a better fighter for the British, and the first NA-73X prototype was flown on 26 October 1940, from Mines Field (now Los Angeles International Airport). The airframe had been completed in a remarkable 102 days!

The early machines were afflicted with aerodynamic problems that increased drag and led to fuel starvation. Later redesigns of the radiator and carburetor ram air scoops solved those problems, and the first production model was delivered to the RAF in October 1942. Meanwhile, the Army Air Corps received its first XP-51 on 24 August 1941. However, the Army Air Forces’ fighter budget outlook was grim, so North American Aviation executives and their Air Force counterparts conspired to fund the aircraft under the attack budget. Accordingly, bomb racks and dive brakes were added, and the Mustang became the A-36, thus keeping the production line open.

On 24 August 1942, 1,200 NA-99 versions were ordered by the AAF, and designated P-51As. The first P-51A flew on 3 February 1943, and the first deliveries began the following month. Mrs. Virginia was restored to flying condition by the Planes of Fame and first flew on 19 August 1981.

If you ever have a chance to ride around Southern California, do yourself a favor and drop in at the Planes Of Fame… there are even a couple of motorcycles stashed away in the hangars. You can see Mrs. Virginia, Spam Can and a couple other airworthy P-51 Mustangs in person or click here for a virtual tour: http://planesoffame.org

MUSTANG FALLS IN LOVE WITH ITALY!

13 Feb

2015 Motor Bike Expo In Verona

GirlVeronaVerona is one of the most beautiful cities in Italy… and in literary circles it is also the setting for the star-crossed lovers Romeo and Juliet. In the motorcycle world, Verona is better known for the passionate fans who flock to the Motor Bike Expo. After sitting out the big trade show in Milan in 2014, Mustang is back in the International show saddle in 2015, starting the new year off in Italy.

Mustang was on hand to support our European fans by booking booth space at the 2015 Motor Bike Expo at the Veronafiere complex January 23-25. The highlight of the show for us was the world MustangVeronalaunch of a line-up of seats for the new Harley-Davidson® Street 750 & 500 models, but we really appreciated the time spent with the people at the show. More than 160,000 rabid motorcyclists surrounded 560+ exhibitors and filled the 67,000 sq. meter indoor area. There was also another 20,000+ meters of outdoor entertainment areas, so it would be an understatement to say this show was rocking!

JodySkunkMustang was located directly adjacent to our New England neighbors from Perewitz (what are the odds of traveling 3,000 miles and ending up in adjoining booths?)… although Dave couldn’t make it, Jody seemed to be having a great time, but we were not sure what she was doing with a live skunk in the booth one day! We were also located between two of Mustang’s leading European distributors, Parts Europe and Motorcycle Storehouse. Indian and Victory motorcycles, as well as the gang from the Buffalo Chip in Sturgis were also at the Motor Bike Expo, so we were definitely in good company.

The food, the people and the passion for motorcycles… what’s not to like? We’re thinking that Montagues and the Capulets would have been better off with riding motorcycles and hanging out at the Motor Bike Expo than feuding over petty matters.

More Motor Bike Expo show details can be found at: http://www.motorbikeexpo.it/en/

What Happens In Vegas Doesn’t Always Stay In Vegas…

30 Oct

But Maybe It Should?

Mustang decided to switch things up a little this Rally season. Instead of ending our year at the Legendary Lone Star Rally deep in the heart of Texas (actually in Galveston November 6th-9th), we added stops out west in Reno for the Street Vibrations Fall Rally and Las Vegas for Bikefest and skipped Texas on the way back across the country to end the season at Biketoberfest in Daytona. In retrospect, maybe this wasn’t such a good idea…

BonanzaBut we digress. The return to Reno was well worth it. Although a downpour dampened the crowds in The Biggest Little City In The World, things worked out pretty well for Mustang at Street Vibrations, according to Rallymeister John Glynn. The giant awning on the big rig kept riders dry while their new Mustang seats were being installed free of charge. A steady stream of appreciative bikers gave a positive vibe to the Street Vibrations event. So far, so good on our westward swing.

BikefestOn to Sin City and everything was coming together without a hitch for Las Vegas BikeFest the following weekend. Unseasonably mild weather saw Mustang Seats set up with our friends from Biker’s Choice, Crusher Performance, J&P Cycles, Küryakyn, Vance & Hines, to name just a few of the exhibitors. Then the wheels came off… literally! Where there is smoke, there is fire as they say and although the details were somewhat hazy, it seems that one of the Mustang motorcycles was involved in a sordid incident that involved a questionable decision, a big crowd of people and a smoked tire.

BikesLinedUpExhibit A: John Glynn’s immaculate Dyna that is an integral part of the Mustang Seats’ traveling road show. This bike is kept on the big rig for “Display Purposes Only” and not meant to be ridden around. Exhibit B: one cooked carcass! According to eyewitnesses and some sketchy surveillance video footage, the metal flake red Dyna is alleged to have won second place in the Las Vegas BikeFest Burnout Contest.

Burnin RubberBurned tire  Despite his claims that he was “home in bed” at the time of the incident, Küryakyn brand rep Willie G. smelled suspiciously like burnt rubber and hydrocarbons the next day.

Burned Tire

 

 

 

Of course what happens in Vegas is supposed to stay in Vegas, so don’t tell anyone back at Mustang Seats HQ! Good thing the burnout was sponsored by Metzeler since the Dyna’s rear rubber was roached!  In hindsight, maybe next season Mustang should return to the Lone Star Rally and avoid the temptations of Las Vegas?

Check out the video footage on our Facebook page for more circumstantial evidence: https://www.facebook.com/video.php v=10152832897796995&set=vb.141120856994&type=2&theater

 

Prost Vom INTERMOT!

30 Sep

Mustang Shows Summit In Germany

MMP14_FB SV Summit 2

Intermot Logo2The INTERMOT show in Cologne (or Köln as the locals say) is at the apex of the European motorcycle show scene, so it makes sense that Mustang is showing off our new Summit seat in Germany this week. Designed exclusively for the 2014 Harley-Davidson® Rushmore, this seat is the pinnacle of everything we have learned about seat making since 1980. Thanks to our partners at MAG Europe and Parts Europe, Mustang will be well represented at INTERMOT.

IMG_7650aCelebrating the return of the Road Glide to Harley’s lineup, the Rushmore project represents “summit” of what a touring bike should be. Pretty high expectations to live up to, but Mustang’s R&D rose to the challenge! Just as Project Rushmore represents more than another FL for The Motor Company, the Summit is more than just another seat for an FL series Harley. The Road Glide has a special place in the pantheon of touring motorcycles… and we think our Summit is pretty special as well.

76864_hdsmWe believe both you and your passenger will experience the peak of comfort with the Summit Super Touring seat. The one-piece “super” comfortable touring design provides the rider and passenger with the optimum riding position. The 19″ wide Super front bucket sits you 1.75″ further back than the stock seat. The passenger seat is a full 16″ wide and fits perfectly with the OE Rushmore speakers and Tour-Pak. Adding to the comfort level is the optional heating element for the Summit.

The Summit is just the tip of the Matterhorn (oh wait, that is in Switzterland)… the Summit is just one of the high points for Mustang’s offerings at INTERMOT. We will also be showing our new Adventure Touring seat for the BMW R1200 GS and several other items that have not been made available in Europe before now. Cheers! Wait, we meant to say Prost!

Intermot Mustang2

Intermot Mustang1

FAN MAIL WITH A MESSAGE

18 Sep

Ultimate Motorcycle Safety Guide

motorcycle-tips-for-new-riders-banner-1024x262

We love the tons of testimonials we get from happy customers — internally we call them “brand ambassadors” when we share the fan mail and photos of bikes with new Mustang seats in place. We also sincerely appreciate the critiques and criticisms that come in as well. Believe it or not, we get more excited about ways to improve our seats and customer service than we get about all the “attaboys.”

Motorcycle-Safety-Leather-Pants-151Suffice to say, we pay attention to all the correspondence that comes our way via letters, phones calls or increasingly social media. However sometimes something comes in over the transom that needs to be shared with more than Mustang staff. Recently we received this nice note from Mike along with a link to his “Ultimate Motorcycle Safety Guide For New Riders.” Here is what he had to say:

“I’ve been following Mustang’s Motorcycle Seat Blog for a while now, and I just wanted to tell you what a great job you do. I really enjoyed that post about the Laconia Motorcycle Week… Your tapered Tripper Fastback seat did great things for your CVO Breakout!

Recently, I created a guide on motorcycle safety, and I thought it might interest you.

http://www.michaelpadway.com/riding-skills-and-safety/ultimate-motorcycle-safety-guide

Feel free to share this on your blog or social media, I’m sure your followers would love to see this!

Also, if there’s anything I’m missing, please let me know so I can add it to my guide.”

~Mike

Motorcycle-Safety-TipsThank you Mike! And for the rest of our Mustang Brand Ambassadors, do yourself a favor and check out the Ultimate Motorcycle Safety Guide. Even experienced riders can use an occasional motorcycle safety reminder and Mike really does want to know what can be added to make this piece more informative. In the meantime, keep those cards and letters coming!