Tag Archives: Parts Europe

MUSTANG FALLS IN LOVE WITH ITALY!

13 Feb

2015 Motor Bike Expo In Verona

GirlVeronaVerona is one of the most beautiful cities in Italy… and in literary circles it is also the setting for the star-crossed lovers Romeo and Juliet. In the motorcycle world, Verona is better known for the passionate fans who flock to the Motor Bike Expo. After sitting out the big trade show in Milan in 2014, Mustang is back in the International show saddle in 2015, starting the new year off in Italy.

Mustang was on hand to support our European fans by booking booth space at the 2015 Motor Bike Expo at the Veronafiere complex January 23-25. The highlight of the show for us was the world MustangVeronalaunch of a line-up of seats for the new Harley-Davidson® Street 750 & 500 models, but we really appreciated the time spent with the people at the show. More than 160,000 rabid motorcyclists surrounded 560+ exhibitors and filled the 67,000 sq. meter indoor area. There was also another 20,000+ meters of outdoor entertainment areas, so it would be an understatement to say this show was rocking!

JodySkunkMustang was located directly adjacent to our New England neighbors from Perewitz (what are the odds of traveling 3,000 miles and ending up in adjoining booths?)… although Dave couldn’t make it, Jody seemed to be having a great time, but we were not sure what she was doing with a live skunk in the booth one day! We were also located between two of Mustang’s leading European distributors, Parts Europe and Motorcycle Storehouse. Indian and Victory motorcycles, as well as the gang from the Buffalo Chip in Sturgis were also at the Motor Bike Expo, so we were definitely in good company.

The food, the people and the passion for motorcycles… what’s not to like? We’re thinking that Montagues and the Capulets would have been better off with riding motorcycles and hanging out at the Motor Bike Expo than feuding over petty matters.

More Motor Bike Expo show details can be found at: http://www.motorbikeexpo.it/en/

Prost Vom INTERMOT!

30 Sep

Mustang Shows Summit In Germany

MMP14_FB SV Summit 2

Intermot Logo2The INTERMOT show in Cologne (or Köln as the locals say) is at the apex of the European motorcycle show scene, so it makes sense that Mustang is showing off our new Summit seat in Germany this week. Designed exclusively for the 2014 Harley-Davidson® Rushmore, this seat is the pinnacle of everything we have learned about seat making since 1980. Thanks to our partners at MAG Europe and Parts Europe, Mustang will be well represented at INTERMOT.

IMG_7650aCelebrating the return of the Road Glide to Harley’s lineup, the Rushmore project represents “summit” of what a touring bike should be. Pretty high expectations to live up to, but Mustang’s R&D rose to the challenge! Just as Project Rushmore represents more than another FL for The Motor Company, the Summit is more than just another seat for an FL series Harley. The Road Glide has a special place in the pantheon of touring motorcycles… and we think our Summit is pretty special as well.

76864_hdsmWe believe both you and your passenger will experience the peak of comfort with the Summit Super Touring seat. The one-piece “super” comfortable touring design provides the rider and passenger with the optimum riding position. The 19″ wide Super front bucket sits you 1.75″ further back than the stock seat. The passenger seat is a full 16″ wide and fits perfectly with the OE Rushmore speakers and Tour-Pak. Adding to the comfort level is the optional heating element for the Summit.

The Summit is just the tip of the Matterhorn (oh wait, that is in Switzterland)… the Summit is just one of the high points for Mustang’s offerings at INTERMOT. We will also be showing our new Adventure Touring seat for the BMW R1200 GS and several other items that have not been made available in Europe before now. Cheers! Wait, we meant to say Prost!

Intermot Mustang2

Intermot Mustang1