Tag Archives: Powersports Business

Mustang Gets Some Love On Valentine’s Day

17 Feb

Trades Tab Two Top Trenders

MPNBestOfTheWebMustang gets some love: Cupid was doing double duty this year as a couple of the top trade publications recognized Mustang’s new product development efforts just in time for Valentine’s Day. A tip of the helmet visor to Dan Rice and the R&D team for both Harley-Davidson® Street 750/500 Fastback seat and the Tripper Fastback for the Yamaha Bolt as these two seats were picked to click by Motorcycle & Powersports News and PowerSports Business, respectively.

MPN-2015MMPawardFirst Motorcycie & Powersports News announced the Tripper Fastback was a “Best Of The Web” award winner in its January issue. MPN editor Brendan Baker presented Mustang’s sales manager Jesse Sargent with the award in person at the V-Twin Expo, a trade-only event in Cincinnati back on February 7th. “These awards are determined by the dealers themselves,” Brendan explained during the presentation. “We tabulated the number of views each product received over the course of an entire year, and Mustang’s Tripper Seat for the Bolt was #4 overall.” That is pretty impressive and a true testament to the buzz that Yamaha created with the new Bolt.

PSBNifty50The following weekend, on Valentine’s Day no less, PSB announced their picks for the annual “Nifty 50” awards. For the past 16 years, editors from PSB and its sister consumer publications (including Rider magazine) has elected 50 products and services they believe will help boost dealership profits. IMG_9017smTo be eligible, products must be new or substantially improved from previous years. These products must also be ready for delivery in calendar year 2015. As the first to market with a replacement seat for Harley’s new Street 750/500 motorcycles, Mustang is honored to have made the PSB pick.

Our venerable Fastback design literally had to be recreated from scratch to match the first new motorcycle platform The Motor Company has introduced in more than a decade. Talk about a match made in Harley heaven, this new seat offers our most popular style for an all-new bike. About the only thing we didn’t bring to the wedding party was something blue… At least not yet! There might be some options added to custom seat program later this year.

In the meantime, we are honored to feel the love from the dealers and industry insiders. But this is only the beginning of some big things Mustang has in mind to help celebrate our big 35th Anniversary this year. Stay tuned!

Mustang Gets Some Valentine’s Day Love From PSB!

14 Feb

Leading Trade Publication Believes Our Bolt Seat Is Nifty

Nifty50Mustang is sitting pretty with top honors from a leading motorcycle trade publication. Our new Tripper Fastback replacement seat for Yamaha/Star Motorcycles’ new Bolt has proven popular with magazine editors and Bolt owners alike. Appropriately enough, the news was delivered on Valentine’s Day!

Bolt1rSince starting 15 years ago, the Powersports Business’ Nifty 50 contest has recognized the industry’s leading innovations each spring. The trade journal’s February 17th issue, which actually arrived at most dealerships on February 14th, gave Mustang’s new Tripper Fastback seats for the Bolt a little Valentine’s Day love. “The Nifty 50 contest names the best products and services to help dealers succeed in 2014,” explains PSB Editor in Chief Dave McMahon.”

The top 50 products from aftermarket suppliers, distributors and service providers are then determined by a group of editors from publications such as Rider, SnowGoer and Thunder Press. “The top 50 products are chosen by the PSB editors, along with editors from our sister consumer publications at EPG Media, LLC,” adds McMahon. “The list helps dealers know what products and services they should be considering in the coming year.”

77605_LidCover_Studded-smThanks for the love PSB! Of course our New England work ethic means we won’t be sitting on our laurels. In fact, we just announced 2014 lids for Harley FL luggage… and this is just the tip of the ice berg. Wait until you see some of the new innovations we will be rolling out as early as Bike Week in Daytona!